What makes Good Feet a Great Opportunity?

Nearly 87% of the population will experience foot problems at some point in their lives. These people want comfort, balance, and support and thousands find it at the Good Feet Stores everyday.

Good Feet Worldwide, LLC is the world leader in prefabricated custom-fitted arch supports, with more than 140 retail locations throughout North America and Korea.  Our store owners include doctors, lawyers, teachers, executives, families, and friends all with the entrepreneurial spirit.  Nearly all of them were Good Feet customers whose lives were changed when they stepped on the Good Feet arch supports.

Good Feet branded products are made in the U.S.A, manufactured in our exclusive factory, and backed by the best warranties in the industry. Our store owners enjoy exceptional product margins, low on-going monthly fees, national brand awareness, phenomenal marketing support and a reputation for top quality products and unparalleled personal service. Our marketing materials, including infomercials, TV and radio commercials, print advertising and brochures, feature actual customers whose lives are dramatically improved by Good Feet Arch Supports. 

Good Feet Store owners also benefit from exclusive protected territories defined by media market.  Franchisees are given the exclusive opportunity to develop a pre-defined geographical area, without having to share a customer base or media outlet with another Good Feet Store!

As the innovator of better balanced feet and bodies, Good Feet continues to develop new product lines, serve additional markets, and focus on domestic and international expansion.

GOOD FEET FRANCHISE SUPPORT

As a Good Feet franchise, you will receive:

• License to use Good Feet registered trademarks and design logos.
• Protected territory with growth potential.
• The right to sell patented, exclusive products manufactured in the USA solely for Good Feet stores.
• Proven sales concept and methods
• Powerful, actual testimonials from customers whose lives have been changed by Good Feet arch supports.
• Extensive media, marketing and promotional materials for support.
• License to use Good Feet copyrighted infomercials, television and radio commercials, and print advertisements.
• Strong brand identity.
• Comprehensive, hands-on, 7-day training program.
• On-line Good Feet training certification program for sales associates
• On-going assistance, including franchisee website, conventions and meetings, refresher training courses via web and DVD and seminars.
• Franchisee Advisory and Medical Councils to provide support and representation.
• Field support personnel.
• Unlimited telephone consultation with your franchise support center.
• Operations and Training Manuals.

GOOD FEET FRANCHISE TRAINING

As part of your franchise fee, Good Feet provides new franchisees and their store managers extensive on-going training and support to ensure you are fully equipped with the knowledge and skills to succeed. New franchisees attend and successfully complete our training program which includes seven days on-site instruction at the Good Feet Franchise Support Center prior to the opening of your first Good Feet location.  This hands-on program, taught by a team of Good Feet professionals, will educate you in inventory purchasing and management, product knowledge, foot anatomy and terminology, sales techniques, media negotiation and management, and store operations.  You will also learn proper arch support fitting techniques and Good Feet customer service standards.   

Additionally, Good Feet provides an extensive on-line training certification program for franchisees and their salespeople. Through this exclusive training program, salespeople learn proper fitting techniques, product line knowledge, basic anatomy, sales procedures, and customer service follow-up methods.  Salespeople who successfully complete the on-line training program become Good Feet Certified Associates. 

Franchisees enjoy continued training and support through Good Feet’s Field Support Representatives and consultants as needed. Good Feet also hosts an annual franchise convention and works with a franchisee elected Franchise Advisory Council throughout the year as opportunities and questions arise. Advisory Council members are available to provide franchise support via telephone and franchisee website message boards.  

One of the biggest factors for success with Good Feet is advertising.  Good Feet Store owners invest a significant amount into local advertising in their market, including TV, radio, print, billboards and direct mail.  Some manage their own media expenditures and some employ an agent, but most Good Feet Stores advertise everyday!

GOOD FEET LOCATION & DESIGN

Good Feet Stores are typically between 900-1200 square feet in size, and can be located in a strip center or mall location.  Our Franchise Support Center is here to help you every step of the way—from site approval to store décor to opening day and beyond.

Good Feet stores have an atmosphere that is inviting and relaxing for customers.  Commonly referred to as a “living room” approach, our sales floors are cozy and comfortable, featuring couches, foliage, display tables with lamps, and Good Feet wall murals.  Store colors include yellow hues and red and blue accents.   While every Good Feet Store is similar in décor, our store owners “localize” their showrooms to reflect the lifestyle of the area in which their store is located.

Phone: (800) 509-4535                  email: franchiseinfo@goodfeet.com